Wine in China

Wine in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the China wine market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The wine market consists of retail sale of champagne, fortified wine, sparkling wine and still wine. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Market volume represents the total volume of wine consumed in millions of liters. Any currency conversions used in the creation of this report have been calculated using constant 2014 annual average exchange rates.

The Chinese wine market had total revenue of $32,710.1m in 2014, representing a compound annual growth rate (CAGR) of 20.4% between 2010 and 2014.

Market consumption volume increased with a CAGR of 18.9% between 2010-2014, to reach a total of 2,125.2 million liter in 2014.

The performance of the market is forecast to decelerate, with an anticipated CAGR of 16.2% for the five-year period 2014 – 2019, which is expected to drive the market to a value of $69,316.8m by the end of 2019.

Scope

Save time carrying out entry-level research by identifying the size, growth, and leading players in the wine market in China

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the wine market in China

Leading company profiles reveal details of key wine market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the China wine market with five year forecasts

Macroeconomic indicators provide insight into general trends within the China economy

Reasons to buy

What was the size of the China wine market by value in 2014?

What will be the size of the China wine market in 2019?

What factors are affecting the strength of competition in the China wine market?

How has the market performed over the last five years?

Companies mentioned

None

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Market volume 2

Market volume forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market volume 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market share 12

Market distribution 13

Market Outlook 14

Market value forecast 14

Market volume forecast 15

Five Forces Analysis 16

Summary 16

Buyer power 17

Supplier power 18

New entrants 19

Threat of substitutes 20

Degree of rivalry 21

Leading Companies 22

Constellation Brands, Inc. 22

Dynasty Fine Wines Group Ltd. 25

Yantai Changyu Group Company Ltd. 26

Yantai Weilong Grape Wine Co., Ltd. 27

Macroeconomic Indicators 28

Country Data 28

Methodology 30

Industry associations 31

Related MarketLine research 31

Appendix 32

About MarketLine 32

LIST OF TABLES

Table 1: China wine market value: $ million, 201014 8

Table 2: China wine market volume: million liter, 201014 9

Table 3: China wine market category segmentation: $ million, 2014 10

Table 4: China wine market geography segmentation: $ million, 2014 11

Table 5: China wine market share: % share, by volume, 2014 12

Table 6: China wine market distribution: % share, by volume, 2014 13

Table 7: China wine market value forecast: $ million, 201419 14

Table 8: China wine market volume forecast: million liter, 201419 15

Table 9: Constellation Brands, Inc.: key facts 22

Table 10: Constellation Brands, Inc.: key financials ($) 23

Table 11: Constellation Brands, Inc.: key financial ratios 23

Table 12: Dynasty Fine Wines Group Ltd.: key facts 25

Table 13: Yantai Changyu Group Company Ltd.: key facts 26

Table 14: Yantai Weilong Grape Wine Co., Ltd.: key facts 27

Table 15: China size of population (million), 201014 28

Table 16: China gdp (constant 2005 prices, $ billion), 201014 28

Table 17: China gdp (current prices, $ billion), 201014 28

Table 18: China inflation, 201014 29

Table 19: China consumer price index (absolute), 201014 29

Table 20: China exchange rate, 201014 29

LIST OF FIGURES

Figure 1: China wine market value: $ million, 201014 8

Figure 2: China wine market volume: million liter, 201014 9

Figure 3: China wine market category segmentation: % share, by value, 2014 10

Figure 4: China wine market geography segmentation: % share, by value, 2014 11

Figure 5: China wine market share: % share, by volume, 2014 12

Figure 6: China wine market distribution: % share, by volume, 2014 13

Figure 7: China wine market value forecast: $ million, 201419 14

Figure 8: China wine market volume forecast: million liter, 201419 15

Figure 9: Forces driving competition in the wine market in China, 2014 16

Figure 10: Drivers of buyer power in the wine market in China, 2014 17

Figure 11: Drivers of supplier power in the wine market in China, 2014 18

Figure 12: Factors influencing the likelihood of new entrants in the wine market in China, 2014 19

Figure 13: Factors influencing the threat of substitutes in the wine market in China, 2014 20

Figure 14: Drivers of degree of rivalry in the wine market in China, 2014 21

Figure 15: Constellation Brands, Inc.: revenues & profitability 24

Figure 16: Constellation Brands, Inc.: assets & liabilities 24

List of Tables

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List of Figures

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