Cat Care in Turkey

Cat Care in Turkey industry profile provides top- line qualitative and quantitative summary information including: market share, market size (value 2014- 18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

– The cat care market consists of the retail sale of cat food, cat litter, and cat treats & milk. The cat food segment consists of dry cat food, kitten food, and moist cat food. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2018 exchange rates.

– The Turkish cat care market had total revenues of $20.8m in 2018, representing a compound annual growth rate (CAGR) of 6.1% between 2014 and 2018.

– Market consumption volume increased with a CAGR of 4.9% between 2014- 2018, to reach a total of 17.6 million kilograms in 2018.

– Despite unstable economic conditions such as rising unemployment rates and currency depreciation the market recorded strong growth during the review period.

Scope

– Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the cat care market in Turkey

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the cat care market in Turkey

– Leading company profiles reveal details of key cat care market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the Turkey cat care market with five year forecasts

Reasons to buy

- What was the size of the Turkey cat care market by value in 2018?

- What will be the size of the Turkey cat care market in 2023?

- What factors are affecting the strength of competition in the Turkey cat care market?

- How has the market performed over the last five years?

- Who are the top competitiors in Turkey's cat care market?

Companies mentioned

Mars, Incorporated

Colgate-Palmolive Company

Table of Contents

Table of Contents

1 Executive Summary

1.1. Market value

1.2. Market value forecast

1.3. Market volume

1.4. Market volume forecast

1.5. Category segmentation

1.6. Geography segmentation

1.7. Market share

1.8. Market rivalry

1.9. Competitive Landscape

2 Market Overview

2.1. Market definition

2.2. Market analysis

3 Market Data

3.1. Market value

3.2. Market volume

4 Market Segmentation

4.1. Category segmentation

4.2. Geography segmentation

4.3. Market distribution

5 Market Outlook

5.1. Market value forecast

5.2. Market volume forecast

6 Five Forces Analysis

6.1. Summary

6.2. Buyer power

6.3. Supplier power

6.4. New entrants

6.5. Threat of substitutes

6.6. Degree of rivalry

7 Competitive Landscape

7.1. Market share

7.2. Who are the leading players in the Turkish cat care market?

7.3. Which companies have been most successful in increasing their market shares in the last 4 years?

7.4. Which companies’ market shares have suffered in the last 4 years?

7.5. What are the most popular brands in the market?

8 Company Profiles

8.1. Mars, Incorporated

8.2. Colgate-Palmolive Company

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology

10.2. Industry associations

10.3. Related MarketLine research

10.4. About MarketLine

List of Tables

List of Tables

Table 1: Turkey cat care market value: $ million, 2014–18

Table 2: Turkey cat care market volume: million kilograms, 2014–18

Table 3: Turkey cat care market category segmentation: $ million, 2018

Table 4: Turkey cat care market geography segmentation: $ million, 2018

Table 5: Turkey cat care market distribution: % share, by value, 2018

Table 6: Turkey cat care market value forecast: $ million, 2018–23

Table 7: Turkey cat care market volume forecast: million kilograms, 2018–23

Table 8: Turkey cat care market share: % share, by value, 2018

Table 9: Mars, Incorporated: key facts

Table 10: Mars, Incorporated: Key Employees

Table 11: Colgate-Palmolive Company: key facts

Table 12: Colgate-Palmolive Company: Annual Financial Ratios

Table 13: Colgate-Palmolive Company: Annual Financial Ratios (Continued)

Table 14: Colgate-Palmolive Company: Key Employees

Table 15: Colgate-Palmolive Company: Key Employees Continued

Table 16: Colgate-Palmolive Company: Key Employees Continued

Table 17: Turkey size of population (million), 2014–18

Table 18: Turkey gdp (constant 2005 prices, $ billion), 2014–18

Table 19: Turkey gdp (current prices, $ billion), 2014–18

Table 20: Turkey inflation, 2014–18

Table 21: Turkey consumer price index (absolute), 2014–18

Table 22: Turkey exchange rate, 2014–18

List of Figures

List of Figures

Figure 1: Turkey cat care market value: $ million, 2014–18

Figure 2: Turkey cat care market volume: million kilograms, 2014–18

Figure 3: Turkey cat care market category segmentation: % share, by value, 2018

Figure 4: Turkey cat care market geography segmentation: % share, by value, 2018

Figure 5: Turkey cat care market distribution: % share, by value, 2018

Figure 6: Turkey cat care market value forecast: $ million, 2018–23

Figure 7: Turkey cat care market volume forecast: million kilograms, 2018–23

Figure 8: Forces driving competition in the cat care market in Turkey, 2018

Figure 9: Drivers of buyer power in the cat care market in Turkey, 2018

Figure 10: Drivers of supplier power in the cat care market in Turkey, 2018

Figure 11: Factors influencing the likelihood of new entrants in the cat care market in Turkey, 2018

Figure 12: Factors influencing the threat of substitutes in the cat care market in Turkey, 2018

Figure 13: Drivers of degree of rivalry in the cat care market in Turkey, 2018

Figure 14: Turkey cat care market share: % share, by value, 2018

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