Digital Media in the United States

Digital Media in the United States industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

– The digital media market consists of revenues generated by legal downloads or streaming of media content, including music, video, and books.

– The US digital media market had total revenues of $29.7bn in 2019, representing a compound annual growth rate (CAGR) of 23.6% between 2015 and 2019.

– The video segment was the market's most lucrative in 2019, with total revenues of $18.5bn, equivalent to 62.3% of the market's overall value.

– The growth of the US market continued to be driven by streaming services in the video and music segments in 2019.

Scope

– Save time carrying out entry-level research by identifying the size, growth, and leading players in the digital media market in the United States

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the digital media market in the United States

– Leading company profiles reveal details of key digital media market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the United States digital media market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the United States digital media market by value in 2019?

- What will be the size of the United States digital media market in 2024?

- What factors are affecting the strength of competition in the United States digital media market?

- How has the market performed over the last five years?

- Who are the top competitiors in the United States's digital media market?

Companies mentioned

Apple Inc

Alphabet Inc

Spotify AB

Amazon.com, Inc.

Netflix Inc.

Table of Contents

Table of Contents

1 Executive Summary

1.1. Market value

1.2. Market value forecast

1.3. Category segmentation

1.4. Geography segmentation

1.5. Market rivalry

1.6. Competitive Landscape

2 Market Overview

2.1. Market definition

2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation

4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary

6.2. Buyer power

6.3. Supplier power

6.4. New entrants

6.5. Threat of substitutes

6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players?

7.2. What strategies do the leading players follow?

7.3. What are the leading players’ competitive advantages?

7.4. Which are the biggest disruptors of competition?

8 Company Profiles

8.1. Apple Inc

8.2. Alphabet Inc

8.3. Spotify AB

8.4. Amazon.com, Inc.

8.5. Netflix Inc.

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology

10.2. Industry associations

10.3. Related MarketLine research

10.4. About MarketLine

List of Tables

List of Tables

Table 1: United States digital media market value: $ million, 2015-19

Table 2: United States digital media market category segmentation: $ million, 2019

Table 3: United States digital media market geography segmentation: $ million, 2019

Table 4: United States digital media market value forecast: $ million, 2019-24

Table 5: Apple Inc: key facts

Table 6: Apple Inc: Key Employees

Table 7: Apple Inc: Key Employees Continued

Table 8: Alphabet Inc: key facts

Table 9: Alphabet Inc: Key Employees

Table 10: Spotify AB: key facts

Table 11: Spotify AB: Key Employees

Table 12: Amazon.com, Inc.: key facts

Table 13: Amazon.com, Inc.: Key Employees

Table 14: Amazon.com, Inc.: Key Employees Continued

Table 15: Netflix Inc.: key facts

Table 16: Netflix Inc.: Key Employees

Table 17: Netflix Inc.: Key Employees Continued

Table 18: United States size of population (million), 2015-19

Table 19: United States gdp (constant 2005 prices, $ billion), 2015-19

Table 20: United States gdp (current prices, $ billion), 2015-19

Table 21: United States inflation, 2015-19

Table 22: United States consumer price index (absolute), 2015-19

Table 23: United States exchange rate, 2015-19

List of Figures

List of Figures

Figure 1: United States digital media market value: $ million, 2015-19

Figure 2: United States digital media market category segmentation: % share, by value, 2019

Figure 3: United States digital media market geography segmentation: % share, by value, 2019

Figure 4: United States digital media market value forecast: $ million, 2019-24

Figure 5: Forces driving competition in the digital media market in the United States, 2019

Figure 6: Drivers of buyer power in the digital media market in the United States, 2019

Figure 7: Drivers of supplier power in the digital media market in the United States, 2019

Figure 8: Factors influencing the likelihood of new entrants in the digital media market in the United States, 2019

Figure 9: Factors influencing the threat of substitutes in the digital media market in the United States, 2019

Figure 10: Drivers of degree of rivalry in the digital media market in the United States, 2019

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