Broadcasting & Cable TV in Brazil
- Pages: 26
- Published: May 2017
- Report Code: OHME9811
Broadcasting & Cable TV in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Synopsis
Essential resource for top-line data and analysis covering the Brazil broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Key Highlights
– The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
– The Brazilian broadcasting & cable TV market had total revenues of $14.6bn in 2016, representing a compound annual growth rate (CAGR) of 9.4% between 2012 and 2016.
– The TV advertising segment was the market's most lucrative in 2016, with total revenues of $8.3bn, equivalent to 56.7% of the market's overall value.
– Smart TV penetration in Brazil is still rather weak and is expected to reach 36% by 2019. This is primarily due to a relatively low internet penetration rate, which stands at around 66%.
Scope
– Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in Brazil
– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Brazil
– Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
– Add weight to presentations and pitches by understanding the future growth prospects of the Brazil broadcasting & cable tv market with five year forecasts
Reasons to buy
- What was the size of the Brazil broadcasting & cable tv market by value in 2016?
- What will be the size of the Brazil broadcasting & cable tv market in 2021?
- What factors are affecting the strength of competition in the Brazil broadcasting & cable tv market?
- How has the market performed over the last five years?
- What are the main segments that make up Brazil's broadcasting & cable tv market?
Table of Contents
List of Tables
List of Figures
Pricing
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