Beverages in the Netherlands

Beverages in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Netherlands beverages market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The beverages industry consists of the total revenues generated through the sale of soft drinks, beers, ciders, flavoured alcoholic beverages (FABs), spirits and wines, valued at retail selling price (inclusive of all applicable sales taxes) with any currency conversions calculated using constant 2014 annual average exchange rates.

The Dutch beverages market had total revenues of $18,126.1m in 2014, representing a compound annual growth rate (CAGR) of 1.2% between 2010 and 2014.

Market consumption volume increased with a CAGR of 1.8% between 2010-2014, to reach a total of 5,056.4 million liters in 2014.

While wine is clearly popular in this country, factors such as slow macroeconomic growth and its effect on personal incomes, and the prevalence of price competition in the retail market, means that market performance has been sluggish.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the beverages market in the Netherlands

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the beverages market in the Netherlands

Leading company profiles reveal details of key beverages market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Netherlands beverages market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Netherlands economy

Reasons to buy

What was the size of the Netherlands beverages market by value in 2014?

What will be the size of the Netherlands beverages market in 2019?

What factors are affecting the strength of competition in the Netherlands beverages market?

How has the market performed over the last five years?

Who are the top competitiors in the Netherlands's beverages market?

Companies mentioned

The Coca-Cola Company; Heineken N.V.; SABMiller plc; Spadel S.A.

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Market volume 2

Market volume forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market volume 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market share 12

Market distribution 13

Market Outlook 14

Market value forecast 14

Market volume forecast 15

Five Forces Analysis 16

Summary 16

Buyer power 17

Supplier power 18

New entrants 19

Threat of substitutes 20

Degree of rivalry 21

Leading Companies 22

The Coca-Cola Company 22

Heineken N.V. 25

SABMiller plc 29

Spadel S.A. 32

Macroeconomic Indicators 35

Country Data 35

Methodology 37

Industry associations 38

Related MarketLine research 38

Appendix 39

About MarketLine 39

LIST OF TABLES

Table 1: Netherlands beverages industry value: $ million, 2010-14 8

Table 2: Netherlands beverages industry volume: million liters, 2010-14 9

Table 3: Netherlands beverages industry category segmentation: $ million, 2014 10

Table 4: Netherlands beverages industry geography segmentation: $ million, 2014 11

Table 5: Netherlands beverages industry share: % share, by volume, 2014 12

Table 6: Netherlands beverages industry distribution: % share, by volume, 2014 13

Table 7: Netherlands beverages industry value forecast: $ million, 2014-19 14

Table 8: Netherlands beverages industry volume forecast: million liters, 2014-19 15

Table 9: The Coca-Cola Company: key facts 22

Table 10: The Coca-Cola Company: key financials ($) 23

Table 11: The Coca-Cola Company: key financial ratios 23

Table 12: Heineken N.V.: key facts 25

Table 13: Heineken N.V.: key financials ($) 26

Table 14: Heineken N.V.: key financials (€) 26

Table 15: Heineken N.V.: key financial ratios 27

Table 16: SABMiller plc: key facts 29

Table 17: SABMiller plc: key financials ($) 30

Table 18: SABMiller plc: key financial ratios 30

Table 19: Spadel S.A.: key facts 32

Table 20: Spadel S.A.: key financials ($) 32

Table 21: Spadel S.A.: key financials (€) 33

Table 22: Spadel S.A.: key financial ratios 33

Table 23: Netherlands size of population (million), 2010-14 35

Table 24: Netherlands gdp (constant 2005 prices, $ billion), 2010-14 35

Table 25: Netherlands gdp (current prices, $ billion), 2010-14 35

Table 26: Netherlands inflation, 2010-14 36

Table 27: Netherlands consumer price index (absolute), 2010-14 36

Table 28: Netherlands exchange rate, 2010-14 36

LIST OF FIGURES

Figure 1: Netherlands beverages industry value: $ million, 2010-14 8

Figure 2: Netherlands beverages industry volume: million liters, 2010-14 9

Figure 3: Netherlands beverages industry category segmentation: % share, by value, 2014 10

Figure 4: Netherlands beverages industry geography segmentation: % share, by value, 2014 11

Figure 5: Netherlands beverages industry share: % share, by volume, 2014 12

Figure 6: Netherlands beverages industry distribution: % share, by volume, 2014 13

Figure 7: Netherlands beverages industry value forecast: $ million, 2014-19 14

Figure 8: Netherlands beverages industry volume forecast: million liters, 2014-19 15

Figure 9: Forces driving competition in the beverages industry in the Netherlands, 2014 16

Figure 10: Drivers of buyer power in the beverages industry in the Netherlands, 2014 17

Figure 11: Drivers of supplier power in the beverages industry in the Netherlands, 2014 18

Figure 12: Factors influencing the likelihood of new entrants in the beverages industry in the Netherlands, 2014 19

Figure 13: Factors influencing the threat of substitutes in the beverages industry in the Netherlands, 2014 20

Figure 14: Drivers of degree of rivalry in the beverages industry in the Netherlands, 2014 21

Figure 15: The Coca-Cola Company: revenues & profitability 24

Figure 16: The Coca-Cola Company: assets & liabilities 24

Figure 17: Heineken N.V.: revenues & profitability 27

Figure 18: Heineken N.V.: assets & liabilities 28

Figure 19: SABMiller plc: revenues & profitability 31

Figure 20: SABMiller plc: assets & liabilities 31

Figure 21: Spadel S.A.: revenues & profitability 33

List of Tables

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List of Figures

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