Global Household Products

Global Household Products industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Global household products market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The household products market consists of retail sales of air fresheners, dishwashing products, general purpose cleaners, textile washing products, paper products, insecticides, and other products including bleach, furniture and floor polish, shoe polish, toilet care products, and scouring products.

The global household products market had total revenues of $184.7bn in 2014, representing a compound annual growth rate (CAGR) of 3.3% between 2010 and 2014.

Fast-paced economies and countries with rapid urbanization have spurred the growth of an increasingly prosperous urban middle class, which has raised the standard of living and fuelled consumption rates across consumer sectors including the household products market.

The paper products segment was the market's most lucrative in 2014, with total revenues of $60.9bn, equivalent to 33% of the market's overall value.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household products market in the global

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the globalhousehold products market

Leading company profiles reveal details of key household products market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Global household products market with five year forecasts

Reasons to buy

What was the size of the Global household products market by value in 2014?

What will be the size of the Global household products market in 2019?

What factors are affecting the strength of competition in the Global household products market?

How has the market performed over the last five years?

Who are the top competitiors in the global's household products market?

Companies mentioned

The Procter & Gamble Company; Reckitt Benckiser Group plc; S.C. Johnson & Son, Inc.; Unilever

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market Segmentation 9

Category segmentation 9

Geography segmentation 10

Market share 11

Market distribution 12

Market Outlook 13

Market value forecast 13

Five Forces Analysis 14

Summary 14

Buyer power 15

Supplier power 16

New entrants 17

Threat of substitutes 18

Degree of rivalry 19

Leading Companies 20

The Procter & Gamble Company 20

Reckitt Benckiser Group plc 23

S.C. Johnson & Son, Inc. 26

Unilever 27

Methodology 30

Industry associations 31

Related MarketLine research 31

Appendix 32

About MarketLine 32

LIST OF TABLES

Table 1: Global household products market value: $ million, 2010-14 8

Table 2: Global household products market category segmentation: $ million, 2014 9

Table 3: Global household products market geography segmentation: $ million, 2014 10

Table 4: Global household products market share: % share, by value, 2014 11

Table 5: Global household products market distribution: % share, by value, 2014 12

Table 6: Global household products market value forecast: $ million, 2014-19 13

Table 7: The Procter & Gamble Company: key facts 20

Table 8: The Procter & Gamble Company: key financials ($) 21

Table 9: The Procter & Gamble Company: key financial ratios 21

Table 10: Reckitt Benckiser Group plc: key facts 23

Table 11: Reckitt Benckiser Group plc: key financials ($) 24

Table 12: Reckitt Benckiser Group plc: key financials (£) 24

Table 13: Reckitt Benckiser Group plc: key financial ratios 24

Table 14: S.C. Johnson & Son, Inc.: key facts 26

Table 15: Unilever: key facts 27

Table 16: Unilever: key financials ($) 28

Table 17: Unilever: key financials (€) 28

Table 18: Unilever: key financial ratios 28

LIST OF FIGURES

Figure 1: Global household products market value: $ million, 2010-14 8

Figure 2: Global household products market category segmentation: % share, by value, 2014 9

Figure 3: Global household products market geography segmentation: % share, by value, 2014 10

Figure 4: Global household products market share: % share, by value, 2014 11

Figure 5: Global household products market distribution: % share, by value, 2014 12

Figure 6: Global household products market value forecast: $ million, 2014-19 13

Figure 7: Forces driving competition in the global household products market, 2014 14

Figure 8: Drivers of buyer power in the global household products market, 2014 15

Figure 9: Drivers of supplier power in the global household products market, 2014 16

Figure 10: Factors influencing the likelihood of new entrants in the global household products market, 2014 17

Figure 11: Factors influencing the threat of substitutes in the global household products market, 2014 18

Figure 12: Drivers of degree of rivalry in the global household products market, 2014 19

Figure 13: The Procter & Gamble Company: revenues & profitability 22

Figure 14: The Procter & Gamble Company: assets & liabilities 22

Figure 15: Reckitt Benckiser Group plc: revenues & profitability 25

Figure 16: Reckitt Benckiser Group plc: assets & liabilities 25

Figure 17: Unilever: revenues & profitability 29

List of Tables

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List of Figures

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