Media in Canada
- Pages: 42
- Published: October 2015
- Report Code: OHME3638
Media in Canada industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Canada media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
The Canadian media industry had total revenues of $14.7bn in 2014, representing a compound annual rate of change (CARC) of -0.1% between 2010 and 2014.
The broadcasting & cable TV segment was the industry's most lucrative in 2014, with total revenues of $6.7bn, equivalent to 45.8% of the industry's overall value.
Digitalization seems to be the general trend in the media industry in Canada with more and more money spends on digital advertising and digital books. In addition, online streaming content is becoming increasingly popular in the movie & entertainment market. Broadcasting & cable TV remains to be the main revenue source for the media industry.
Scope
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Canada
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Canada
Leading company profiles reveal details of key media market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Canada media market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Canada economy
Reasons to buy
What was the size of the Canada media market by value in 2014?What will be the size of the Canada media market in 2019?
What factors are affecting the strength of competition in the Canada media market?
How has the market performed over the last five years?
What are the main segments that make up Canada's media market?
Companies mentioned
Bertelsmann SE & Co. KGaA; Corus Entertainment Inc.; Lions Gate Entertainment Corp.; Publicis Groupe SA
Table of Contents
List of Tables
List of Figures
Pricing
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