Savory Snacks in Hungary

Savory Snacks in Hungary industry profile provides top-line qualitative and quantitative summary information including: market size (value 2009-13, and forecast to 2018). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Hungary savory snacks market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The savory snacks market consists of the retail sale of processed snacks, potato chips, nuts & seeds, popcorn and other savory snacks.

The Hungarian savory snacks market had total revenues of $169.6m in 2013, representing a compound annual growth rate (CAGR) of 4.5% between 2009 and 2013.

Market volumes declined with a compound annual rate of change (CARC) of -6.4% between 2009 and 2013, to reach a total of 20 million kilograms in 2013.

The performance of the market is forecast to decelerate, with an anticipated CAGR of 0.2% for the five-year period 2013 – 2018, which is expected to drive the market to a value of $171.0m by the end of 2018.

Scope

Save time carrying out entry-level research by identifying the size, growth, and leading players in the savory snacks market in Hungary

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the savory snacks market in Hungary

Leading company profiles reveal details of key savory snacks market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Hungary savory snacks market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Hungary economy

Reasons to buy

What was the size of the Hungary savory snacks market by value in 2013?

What will be the size of the Hungary savory snacks market in 2018?

What factors are affecting the strength of competition in the Hungary savory snacks market?

How has the market performed over the last five years?

Companies mentioned

Intersnack Group GmbH & Co. KG, The Lorenz Bahlsen Snack-World GmbH & Co KG, Mogyi Kft. and PepsiCo, Inc.

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market Segmentation 9

Category segmentation 9

Geography segmentation 10

Market share 11

Market distribution 12

Market Outlook 13

Market value forecast 13

Five Forces Analysis 14

Summary 14

Buyer power 15

Supplier power 16

New entrants 17

Threat of substitutes 18

Degree of rivalry 19

Leading Companies 20

Intersnack Group GmbH & Co. KG 20

The Lorenz Bahlsen Snack-World GmbH & Co KG 21

Mogyi Kft. 22

PepsiCo, Inc. 23

Macroeconomic Indicators 27

Country Data 27

Appendix 29

Methodology 29

Industry associations 30

Related MarketLine research 30

LIST OF TABLES

Table 1: Hungary savory snacks market value: $ million, 200913 8

Table 2: Hungary savory snacks market category segmentation: $ million, 2013 9

Table 3: Hungary savory snacks market geography segmentation: $ million, 2013 10

Table 4: Hungary savory snacks market share: % share, by value, 2013 11

Table 5: Hungary savory snacks market distribution: % share, by value, 2013 12

Table 6: Hungary savory snacks market value forecast: $ million, 201318 13

Table 7: Intersnack Group GmbH & Co. KG: key facts 20

Table 8: The Lorenz Bahlsen Snack-World GmbH & Co KG: key facts 21

Table 9: Mogyi Kft.: key facts 22

Table 10: PepsiCo, Inc.: key facts 23

Table 11: PepsiCo, Inc.: key financials ($) 25

Table 12: PepsiCo, Inc.: key financial ratios 25

Table 13: Hungary size of population (million), 200913 27

Table 14: Hungary gdp (constant 2005 prices, $ billion), 200913 27

Table 15: Hungary gdp (current prices, $ billion), 200913 27

Table 16: Hungary inflation, 200913 28

Table 17: Hungary consumer price index (absolute), 200913 28

Table 18: Hungary exchange rate, 200913 28

LIST OF FIGURES

Figure 1: Hungary savory snacks market value: $ million, 200913 8

Figure 2: Hungary savory snacks market category segmentation: % share, by value, 2013 9

Figure 3: Hungary savory snacks market geography segmentation: % share, by value, 2013 10

Figure 4: Hungary savory snacks market share: % share, by value, 2013 11

Figure 5: Hungary savory snacks market distribution: % share, by value, 2013 12

Figure 6: Hungary savory snacks market value forecast: $ million, 201318 13

Figure 7: Forces driving competition in the savory snacks market in Hungary, 2013 14

Figure 8: Drivers of buyer power in the savory snacks market in Hungary, 2013 15

Figure 9: Drivers of supplier power in the savory snacks market in Hungary, 2013 16

Figure 10: Factors influencing the likelihood of new entrants in the savory snacks market in Hungary, 2013 17

Figure 11: Factors influencing the threat of substitutes in the savory snacks market in Hungary, 2013 18

Figure 12: Drivers of degree of rivalry in the savory snacks market in Hungary, 2013 19

Figure 13: PepsiCo, Inc.: revenues & profitability 26

Figure 14: PepsiCo, Inc.: assets & liabilities 26

List of Tables

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List of Figures

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