Spirits in South Africa

Spirits in South Africa industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the South Africa spirits market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The spirits market consists of the sale of brandy, liqueurs, rum, specialty spirits, vodka, whisky and other (Tequila & Mezcal and Gin & Genever). The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2014 annual average exchange rates.

The South African spirits market had total revenues of $1,524.1m in 2014, representing a compound annual growth rate (CAGR) of 4.9% between 2010 and 2014.

Market consumption volume increased with a CAGR of 3.8% between 2010-2014, to reach a total of 115.2 million liters in 2014.

The whisk(e)y segment was the market's most lucrative in 2014, with total revenues of $660m, equivalent to 43.3% of the market's overall value.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in South Africa

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in South Africa

Leading company profiles reveal details of key spirits market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the South Africa spirits market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the South Africa economy

Reasons to buy

What was the size of the South Africa spirits market by value in 2014?

What will be the size of the South Africa spirits market in 2019?

What factors are affecting the strength of competition in the South Africa spirits market?

How has the market performed over the last five years?

Who are the top competitiors in South Africa's spirits market?

Companies mentioned

None

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Market volume 2

Market volume forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market volume 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market share 12

Market distribution 13

Market Outlook 14

Market value forecast 14

Market volume forecast 15

Five Forces Analysis 16

Summary 16

Buyer power 17

Supplier power 18

New entrants 19

Threat of substitutes 20

Degree of rivalry 21

Leading Companies 22

Diageo plc 22

Pernod Ricard SA 26

Distell Group Limited 29

Edward Snell & Co Ltd 32

Macroeconomic Indicators 33

Country Data 33

Methodology 35

Industry associations 36

Related MarketLine research 36

Appendix 37

About MarketLine 37

LIST OF TABLES

Table 1: South Africa spirits market value: $ million, 201014 8

Table 2: South Africa spirits market volume: million liters, 201014 9

Table 3: South Africa spirits market category segmentation: $ million, 2014 10

Table 4: South Africa spirits market geography segmentation: $ million, 2014 11

Table 5: South Africa spirits market share: % share, by volume, 2014 12

Table 6: South Africa spirits market distribution: % share, by value, 2014 13

Table 7: South Africa spirits market value forecast: $ million, 201419 14

Table 8: South Africa spirits market volume forecast: million liters, 201419 15

Table 9: Diageo plc: key facts 22

Table 10: Diageo plc: key financials ($) 23

Table 11: Diageo plc: key financials (£) 24

Table 12: Diageo plc: key financial ratios 24

Table 13: Pernod Ricard SA: key facts 26

Table 14: Pernod Ricard SA: key financials ($) 26

Table 15: Pernod Ricard SA: key financials (€) 27

Table 16: Pernod Ricard SA: key financial ratios 27

Table 17: Distell Group Limited: key facts 29

Table 18: Distell Group Limited: key financials ($) 30

Table 19: Distell Group Limited: key financials (ZAR) 30

Table 20: Distell Group Limited: key financial ratios 30

Table 21: Edward Snell & Co Ltd: key facts 32

Table 22: South Africa size of population (million), 201014 33

Table 23: South Africa gdp (constant 2005 prices, $ billion), 201014 33

Table 24: South Africa gdp (current prices, $ billion), 201014 33

Table 25: South Africa inflation, 201014 34

Table 26: South Africa consumer price index (absolute), 201014 34

Table 27: South Africa exchange rate, 201014 34

LIST OF FIGURES

Figure 1: South Africa spirits market value: $ million, 201014 8

Figure 2: South Africa spirits market volume: million liters, 201014 9

Figure 3: South Africa spirits market category segmentation: % share, by value, 2014 10

Figure 4: South Africa spirits market geography segmentation: % share, by value, 2014 11

Figure 5: South Africa spirits market share: % share, by volume, 2014 12

Figure 6: South Africa spirits market distribution: % share, by value, 2014 13

Figure 7: South Africa spirits market value forecast: $ million, 201419 14

Figure 8: South Africa spirits market volume forecast: million liters, 201419 15

Figure 9: Forces driving competition in the spirits market in South Africa, 2014 16

Figure 10: Drivers of buyer power in the spirits market in South Africa, 2014 17

Figure 11: Drivers of supplier power in the spirits market in South Africa, 2014 18

Figure 12: Factors influencing the likelihood of new entrants in the spirits market in South Africa, 2014 19

Figure 13: Factors influencing the threat of substitutes in the spirits market in South Africa, 2014 20

Figure 14: Drivers of degree of rivalry in the spirits market in South Africa, 2014 21

Figure 15: Diageo plc: revenues & profitability 24

Figure 16: Diageo plc: assets & liabilities 25

Figure 17: Pernod Ricard SA: revenues & profitability 28

Figure 18: Pernod Ricard SA: assets & liabilities 28

Figure 19: Distell Group Limited: revenues & profitability 31

Figure 20: Distell Group Limited: assets & liabilities 31

List of Tables

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List of Figures

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