Mobile Phones in Brazil

Mobile Phones in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Brazil mobile phones market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

– The mobile phone market consists of all cell phones used for mobile telephony. The market is split into two segments: feature phones and smartphones.

– The Brazilian mobile phones market had total revenues of $8,474.9m in 2016, representing a compound annual growth rate (CAGR) of 9% between 2012 and 2016.

– Market consumption volumes declined with a compound annual rate of change (CARC) of -0.9% between 2012 and 2016, to reach a total of 39.1 million units in 2016.

– According to the World Bank, the number of mobile phone connections grew excessively after 2009, in Brazil. However, by 2015 the number of subscriptions fell for the first time in years, as a consequence of the country’s economic recession, which might also explain the shrinkage in the mobile phones market. What is more, the depreciation of the real against the dollar between 2014 and 2016 has also increased the average price of mobile phones by 30%, as component imports have become more expensive.

Scope

– Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile phones market in Brazil

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile phones market in Brazil

– Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the Brazil mobile phones market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the Brazil mobile phones market by value in 2016?

- What will be the size of the Brazil mobile phones market in 2021?

- What factors are affecting the strength of competition in the Brazil mobile phones market?

- How has the market performed over the last five years?

- What are the main segments that make up Brazil's mobile phones market?

Companies mentioned

Apple Inc.

Lenovo Group Limited

LG Electronics, Inc.

Samsung Electronics Co., Ltd.

Table of Contents

Table of Contents

Executive Summary

Market value

Market value forecast

Market volume

Market volume forecast

Geography segmentation

Market rivalry

Market Overview

Market definition

Market analysis

Market Data

Market value

Market volume

Market Segmentation

Geography segmentation

Market Outlook

Market value forecast

Market volume forecast

Five Forces Analysis

Summary

Buyer power

Supplier power

New entrants

Threat of substitutes

Degree of rivalry

Leading Companies

Apple Inc.

Lenovo Group Limited

LG Electronics, Inc.

Samsung Electronics Co., Ltd.

Macroeconomic Indicators

Country data

Methodology

Industry associations

Related MarketLine research

Appendix

About MarketLine

List of Tables

List of Tables

Table 1: Brazil mobile phones market value: $ million, 201216

Table 2: Brazil mobile phones market volume: thousand units, 201216

Table 3: Brazil mobile phones market geography segmentation: $ million, 2016

Table 4: Brazil mobile phones market value forecast: $ million, 201621

Table 5: Brazil mobile phones market volume forecast: thousand units, 201621

Table 6: Apple Inc.: key facts

Table 7: Apple Inc.: key financials ($)

Table 8: Apple Inc.: key financial ratios

Table 9: Lenovo Group Limited: key facts

Table 10: Lenovo Group Limited: key financials ($)

Table 11: Lenovo Group Limited: key financial ratios

Table 12: LG Electronics, Inc.: key facts

Table 13: LG Electronics, Inc.: key financials ($)

Table 14: LG Electronics, Inc.: key financials (KRW)

Table 15: LG Electronics, Inc.: key financial ratios

Table 16: Samsung Electronics Co., Ltd.: key facts

Table 17: Samsung Electronics Co., Ltd.: key financials ($)

Table 18: Samsung Electronics Co., Ltd.: key financials (KRW)

Table 19: Samsung Electronics Co., Ltd.: key financial ratios

Table 20: Brazil size of population (million), 201216

Table 21: Brazil gdp (constant 2005 prices, $ billion), 201216

Table 22: Brazil gdp (current prices, $ billion), 201216

Table 23: Brazil inflation, 201216

Table 24: Brazil consumer price index (absolute), 201216

Table 25: Brazil exchange rate, 201216

List of Figures

List of Figures

Figure 1: Brazil mobile phones market value: $ million, 201216

Figure 2: Brazil mobile phones market volume: thousand units, 201216

Figure 3: Brazil mobile phones market geography segmentation: % share, by value, 2016

Figure 4: Brazil mobile phones market value forecast: $ million, 201621

Figure 5: Brazil mobile phones market volume forecast: thousand units, 201621

Figure 6: Forces driving competition in the mobile phones market in Brazil, 2016

Figure 7: Drivers of buyer power in the mobile phones market in Brazil, 2016

Figure 8: Drivers of supplier power in the mobile phones market in Brazil, 2016

Figure 9: Factors influencing the likelihood of new entrants in the mobile phones market in Brazil, 2016

Figure 10: Factors influencing the threat of substitutes in the mobile phones market in Brazil, 2016

Figure 11: Drivers of degree of rivalry in the mobile phones market in Brazil, 2016

Figure 12: Apple Inc.: revenues & profitability

Figure 13: Apple Inc.: assets & liabilities

Figure 14: Lenovo Group Limited: revenues & profitability

Figure 15: Lenovo Group Limited: assets & liabilities

Figure 16: LG Electronics, Inc.: revenues & profitability

Figure 17: LG Electronics, Inc.: assets & liabilities

Figure 18: Samsung Electronics Co., Ltd.: revenues & profitability

Figure 19: Samsung Electronics Co., Ltd.: assets & liabilities

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