Mobile Apps in Japan
- Pages: 36
- Published: February 2016
- Report Code: OHME4839
Mobile Apps in Japan industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Japan mobile apps market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of subscribers of a particular application and the average revenue per subscription in each year. Volumes represent the average number of subscriptions of all mobile applications – individuals can therefore be double-counted if they have more than one subscription. The market is segmented into ringtones, graphics/images, games, browsing/WAP, video, music and other mobile applications (data cards/modems). Any currency conversions have been carried out using constant annual average 2014 exchange rates.
The Japanese mobile apps market had total revenues of $43.4bn in 2015, representing a compound annual growth rate (CAGR) of 0.2% between 2011 and 2015.
Market consumption volume increased with a CAGR of 7% between 2011 and 2015, to reach a total of 274.8 million subscriptions in 2015.
The browsing/WAP segment was the market's most lucrative in 2015, with total revenues of $23.4bn, equivalent to 53.8% of the market's overall value.
Scope
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in Japan
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in Japan
Leading company profiles reveal details of key mobile apps market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Japan mobile apps market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Japan economy
Reasons to buy
What was the size of the Japan mobile apps market by value in 2015?What will be the size of the Japan mobile apps market in 2020?
What factors are affecting the strength of competition in the Japan mobile apps market?
How has the market performed over the last five years?
What are the main segments that make up Japan's mobile apps market?
Companies mentioned
Daiwa House Industry Co., Ltd., Obayashi Corporation, Shimizu Corporation, Taisei Corporation
Table of Contents
List of Tables
List of Figures
Pricing
Discounts available for multiple purchases.