The Emerging 5 Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the emerging five Digital Advertising market. Includes market size and segmentation data, textual and graphical analysis of market growth trends and leading companies.
Key Highlights
- These countries contributed $32,415.8 million to the global digital advertising industry in 2018, with a compound annual growth rate (CAGR) of 12.2% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of $42,992.0 million in 2023, with a CAGR of 5.8% over the 2018-23 period.
- Within the digital advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of $29,230.0 million in 2018. This was followed by Mexico and Brazil with a value of $1,410.7 and $1,247.9 million, respectively.
- China is expected to lead the digital advertising industry in the top five emerging nations, with a value of $37,662.9 million in 2023, followed by Mexico and Brazil with expected values of $2,461.2 and $1,918.8 million, respectively.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five Digital Advertising market
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five Digital Advertising market
- Leading company profiles reveal details of key Digital Advertising market players’ emerging five operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the emerging five Digital Advertising market with five year forecasts
- Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country
Reasons to buy
- What was the size of the emerging five Digital Advertising market by value in 2018?
- What will be the size of the emerging five Digital Advertising market in 2023?
- What factors are affecting the strength of competition in the emerging five Digital Advertising market?
- How has the market performed over the last five years?
- What are the main segments that make up the emerging five Digital Advertising market?
Table of Contents
Table of Contents
Introduction
What is this report about?
Who is the target reader?
How to use this report
Definitions
Top 5 Emerging Countries Digital ...
Table of Contents
Introduction
What is this report about?
Who is the target reader?
How to use this report
Definitions
Top 5 Emerging Countries Digital Advertising
Industry Outlook
Digital Advertising in South Africa
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Digital Advertising in Brazil
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Digital Advertising in China
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Digital Advertising in India
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Digital Advertising in Mexico
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Company Profiles
Leading Companies
Appendix
Methodology
About MarketLine
List of Tables
List of Tables
Table 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-23
Table 2: Top 5 emerging countries digital advertising industry, revenue ...
List of Tables
Table 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-23
Table 2: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-18
Table 3: Top 5 emerging countries digital advertising industry forecast, revenue ($m), 2018-23
Table 4: South Africa digital advertising market value: $ million, 2014–18
Table 5: South Africa digital advertising market category segmentation: $ million, 2018
Table 6: South Africa digital advertising market geography segmentation: $ million, 2018
Table 7: South Africa digital advertising market value forecast: $ million, 2018–23
Table 8: South Africa size of population (million), 2014–18
Table 9: South Africa gdp (constant 2005 prices, $ billion), 2014–18
Table 10: South Africa gdp (current prices, $ billion), 2014–18
Table 11: South Africa inflation, 2014–18
Table 12: South Africa consumer price index (absolute), 2014–18
Table 13: South Africa exchange rate, 2014–18
Table 14: Brazil digital advertising market value: $ million, 2014–18
Table 15: Brazil digital advertising market category segmentation: $ million, 2018
Table 16: Brazil digital advertising market geography segmentation: $ million, 2018
Table 17: Brazil digital advertising market value forecast: $ million, 2018–23
Table 18: Brazil size of population (million), 2014–18
Table 19: Brazil gdp (constant 2005 prices, $ billion), 2014–18
Table 20: Brazil gdp (current prices, $ billion), 2014–18
Table 21: Brazil inflation, 2014–18
Table 22: Brazil consumer price index (absolute), 2014–18
Table 23: Brazil exchange rate, 2014–18
Table 24: China digital advertising market value: $ billion, 2014–18
Table 25: China digital advertising market category segmentation: $ billion, 2018
Table 26: China digital advertising market geography segmentation: $ billion, 2018
Table 27: China digital advertising market value forecast: $ billion, 2018–23
Table 28: China size of population (million), 2014–18
Table 29: China gdp (constant 2005 prices, $ billion), 2014–18
Table 30: China gdp (current prices, $ billion), 2014–18
Table 31: China inflation, 2014–18
Table 32: China consumer price index (absolute), 2014–18
Table 33: China exchange rate, 2014–18
Table 34: India digital advertising market value: $ million, 2014–18
Table 35: India digital advertising market category segmentation: $ million, 2018
Table 36: India digital advertising market geography segmentation: $ million, 2018
Table 37: India digital advertising market value forecast: $ million, 2018–23
Table 38: India size of population (million), 2014–18
Table 39: India gdp (constant 2005 prices, $ billion), 2014–18
Table 40: India gdp (current prices, $ billion), 2014–18
Table 41: India inflation, 2014–18
Table 42: India consumer price index (absolute), 2014–18
Table 43: India exchange rate, 2014–18
Table 44: Mexico digital advertising market value: $ million, 2014–18
Table 45: Mexico digital advertising market category segmentation: $ million, 2018
Table 46: Mexico digital advertising market geography segmentation: $ million, 2018
Table 47: Mexico digital advertising market value forecast: $ million, 2018–23
Table 48: Mexico size of population (million), 2014–18
Table 49: Mexico gdp (constant 2005 prices, $ billion), 2014–18
Table 50: Mexico gdp (current prices, $ billion), 2014–18
Table 51: Mexico inflation, 2014–18
Table 52: Mexico consumer price index (absolute), 2014–18
Table 53: Mexico exchange rate, 2014–18
Table 54: Naspers Limited: key facts
Table 55: Naspers Limited: key financials ($)
Table 56: Naspers Limited: key financial ratios
Table 57: Globo Comunicacao e Participacoes S.A.: key facts
Table 58: Alibaba Group Holding Limited: key facts
Table 59: Alibaba Group Holding Limited: key financials ($)
Table 60: Alibaba Group Holding Limited: key financials (CNY)
List of Figures
List of Figures
Figure 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-23
Figure 2: Top 5 emerging countries digital advertising industry, revenue ...
List of Figures
Figure 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-23
Figure 2: Top 5 emerging countries digital advertising industry, revenue ($m), 2014-18
Figure 3: Top 5 emerging countries digital advertising industry forecast, revenue ($m), 2018-23
Figure 4: South Africa digital advertising market value: $ million, 2014–18
Figure 5: South Africa digital advertising market category segmentation: % share, by value, 2018
Figure 6: South Africa digital advertising market geography segmentation: % share, by value, 2018
Figure 7: South Africa digital advertising market value forecast: $ million, 2018–23
Figure 8: Forces driving competition in the digital advertising market in South Africa, 2018
Figure 9: Drivers of buyer power in the digital advertising market in South Africa, 2018
Figure 10: Drivers of supplier power in the digital advertising market in South Africa, 2018
Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in South Africa, 2018
Figure 12: Factors influencing the threat of substitutes in the digital advertising market in South Africa, 2018
Figure 13: Drivers of degree of rivalry in the digital advertising market in South Africa, 2018
Figure 14: Brazil digital advertising market value: $ million, 2014–18
Figure 15: Brazil digital advertising market category segmentation: % share, by value, 2018
Figure 16: Brazil digital advertising market geography segmentation: % share, by value, 2018
Figure 17: Brazil digital advertising market value forecast: $ million, 2018–23
Figure 18: Forces driving competition in the digital advertising market in Brazil, 2018
Figure 19: Drivers of buyer power in the digital advertising market in Brazil, 2018
Figure 20: Drivers of supplier power in the digital advertising market in Brazil, 2018
Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2018
Figure 22: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2018
Figure 23: Drivers of degree of rivalry in the digital advertising market in Brazil, 2018
Figure 24: China digital advertising market value: $ billion, 2014–18
Figure 25: China digital advertising market category segmentation: % share, by value, 2018
Figure 26: China digital advertising market geography segmentation: % share, by value, 2018
Figure 27: China digital advertising market value forecast: $ billion, 2018–23
Figure 28: Forces driving competition in the digital advertising market in China, 2018
Figure 29: Drivers of buyer power in the digital advertising market in China, 2018
Figure 30: Drivers of supplier power in the digital advertising market in China, 2018
Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2018
Figure 32: Factors influencing the threat of substitutes in the digital advertising market in China, 2018
Figure 33: Drivers of degree of rivalry in the digital advertising market in China, 2018
Figure 34: India digital advertising market value: $ million, 2014–18
Figure 35: India digital advertising market category segmentation: % share, by value, 2018
Figure 36: India digital advertising market geography segmentation: % share, by value, 2018
Figure 37: India digital advertising market value forecast: $ million, 2018–23
Figure 38: Forces driving competition in the digital advertising market in India, 2018
Figure 39: Drivers of buyer power in the digital advertising market in India, 2018
Figure 40: Drivers of supplier power in the digital advertising market in India, 2018
Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2018
Figure 42: Factors influencing the threat of substitutes in the digital advertising market in India, 2018
Figure 43: Drivers of degree of rivalry in the digital advertising market in India, 2018
Figure 44: Mexico digital advertising market value: $ million, 2014–18
Figure 45: Mexico digital advertising market category segmentation: % share, by value, 2018
Figure 46: Mexico digital advertising market geography segmentation: % share, by value, 2018
Figure 47: Mexico digital advertising market value forecast: $ million, 2018–23
Figure 48: Forces driving competition in the digital advertising market in Mexico, 2018
Figure 49: Drivers of buyer power in the digital advertising market in Mexico, 2018
Figure 50: Drivers of supplier power in the digital advertising market in Mexico, 2018
Figure 51: Factors influencing the likelihood of new entrants in the digital advertising market in Mexico, 2018
Figure 52: Factors influencing the threat of substitutes in the digital advertising market in Mexico, 2018
Figure 53: Drivers of degree of rivalry in the digital advertising market in Mexico, 2018
Figure 54: Naspers Limited: revenues & profitability
Figure 55: Naspers Limited: assets & liabilities
Figure 56: Alibaba Group Holding Limited: revenues & profitability
Figure 57: Alibaba Group Holding Limited: assets & liabilities
Figure 58: Baidu, Inc.: revenues & profitability
Figure 59: Baidu, Inc.: assets & liabilities
Figure 60: Sohu.com Inc.: revenues & profitability