Diageo Plc – Strategy, SWOT and Corporate Finance Report

Diageo Plc – Strategy, SWOT and Corporate Finance Report, is a source of comprehensive company data and information. The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360Ëš view of the company.

Diageo Plc (Diageo) is an alcoholic beverages company that primarily produces, distributes, markets and sells spirits, beer and wine products. Its product portfolio includes scotch, beer, brandy, vodka, Indian made foreign liquor (IMFL), whiskey, rum, ready-to-drink (RTD) alcoholic beverages, liqueur, wine, gin and tequila. It markets these products under various brands such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray, Guinness, McDowell’s No.1 and CIROC. It also produces ready-to-drink products in the UK, Italy, Africa, Australia, the US and Canada. Diageo develops these products through various owned and leased manufacturing facilities, distilling, blending, maturating, bottling, and packaging facilities. The company distributes its products through various independent wholesalers and retailers, spirits and wine distributors and brokers, beer distributors, subsidiary companies, joint venture arrangements and third party distributors. It also sells its offerings through brewers, retail groups, and regional independent wholesalers and on trade and off trade operations. Diageo is headquartered in London, the UK.


Detailed information on Diageo Plc required for business and competitor intelligence needs

A study of the major internal and external factors affecting Diageo Plc in the form of a SWOT analysis

An in-depth view of the business model of Diageo Plc including a breakdown and examination of key business segments

News about Diageo Plc, such as business expansion, restructuring, and contract wins

Large number of easy-to-grasp charts and graphs that present important data and key trends

Reasons to buy

Gain understanding of Diageo Plc and the factors that influence its strategies.

Track strategic initiatives of the company and latest corporate news and actions.

Assess Diageo Plc as a prospective partner, vendor or supplier.

Support sales activities by understanding your customers' businesses better.

Stay up to date on Diageo Plcs business structure, strategy and prospects.

Note: Some sections may be missing if data is unavailable for the company.

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Table of Contents

Table of Contents

Table of Contents

List of Tables

List of Figures

Section 1 - About the Company

Diageo Plc - Key Facts

Diageo Plc - Key Employees

Diageo Plc - Key Employee Biographies

Diageo Plc - Major Products and Services

Diageo Plc - History

Diageo Plc - Company Statement

Diageo Plc - Locations And Subsidiaries

Head Office

Other Locations & Subsidiaries

Section 2 Company Analysis

Company Overview

Diageo Plc - Business Description

Product Category: Beer



Product Category: Other



Product Category: Ready to Drink



Product Category: Spirits



Product Category: Wine



Product Category: Africa



Key Stats

Product Category: Asia Pacific



Key Stats

Product Category: Corporate and Other


Product Category: Europe, Russia and Turkey



Key Stats

Product Category: Latin America and Caribbean



Product Category: North America



Key Stats

Geographical Segment: Great Britain

Target Markets


Geographical Segment: India

Target Markets


Geographical Segment: Netherlands

Target Markets


Geographical Segment: Rest of the World

Target Markets


Geographical Segment: United States

Target Markets


R&D Overview

Diageo Plc - Corporate Strategy

Diageo Plc - SWOT Analysis

SWOT Analysis - Overview

Diageo Plc - Strengths

Diageo Plc - Weaknesses

Diageo Plc - Opportunities

Diageo Plc - Threats

Diageo Plc - Key Competitors

Section 3 Company Financial Ratios

Financial Ratios - Capital Market Ratios

Financial Ratios - Annual Ratios

Performance Chart

Financial Performance

Financial Ratios - Interim Ratios

Financial Ratios - Ratio Charts

Section 4 Company’s Recent Developments

Aug 09, 2018: Diageo makes changes to finance leadership team

Jul 26, 2018: Diageo announces 2018 preliminary results, year ended 30 June 2018

May 25, 2018: Diageo : Key appointments made to three dream jobs in Scotch Whisky

May 16, 2018: Meet Neil Shah, Global Senior Brand Manager for Smirnoff

May 04, 2018: Cascade Hollow Distilling hires Nicole Austin as new general manager, distiller

Apr 05, 2018: Diageo appoints Susan Kilsby as non-executive director

Mar 16, 2018: Diageo among top marketers recognized for shopper marketing effectiveness at North American Shopper Marketing Effie Awards

Mar 05, 2018: Nicole Austin named General Manager and Distiller of Cascade Hollow Distilling Co

Jan 26, 2018: Diageo reports 2017 Interim results, six months ended 31 December 2016

Jan 25, 2018: Diageo records growth in the first half of fiscal year 2017

Section 5 Appendix


Ratio Definitions

About GlobalData

Contact Us


List of Tables

List of Tables

Diageo Plc, Key Facts

Diageo Plc, Key Employees

Diageo Plc, Key Employee Biographies

Diageo Plc, Major Products and Services

Diageo Plc, History

Diageo Plc, Other Locations

Diageo Plc, Subsidiaries

Diageo Plc, Key Competitors

Diageo Plc, Ratios based on current share price

Diageo Plc, Annual Ratios

Diageo Plc, Annual Ratios (Cont…1)

Diageo Plc, Annual Ratios (Cont…2)

Diageo Plc, Interim Ratios

Currency Codes

Capital Market Ratios

Equity Ratios

Profitability Ratios

Cost Ratios

Liquidity Ratios

Leverage Ratios

Efficiency Ratios

List of Figures

List of Figures

Diageo Plc, Performance Chart (2014 – 2018)

Diageo Plc, Ratio Charts


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