Nike Inc.: Is $50bn by 2020 achievable?
- Pages: 25
- Published: October 2015
- Report Code: ML00019-045
Following another financial year of growth and record revenues, this case study explores Nike's current status as the world's premier sportswear manufacturer. It assesses the company's current strengths and weaknesses, and analyzes the current and potential opportunities and threats which face the company which may impede its objective of $50bn revenue by 2020.
Scope
Assesses how Nike achieved another year of record revenue growth in 2015, and how it plans to drive growth in the future.
In-depth analysis of Nike's structure to highlight its vulnerabilities.
Evaluating Nike's target of $50bn by 2020, assessing both company and macroeconomic conditions which could foil achievement of such a target.
Reasons to buy
How is Nike so successful?What is Nike's marketing strategy?
Will Nike achieve its $50bn target?
What is Nike doing to ensure future growth?
Companies mentioned
None
Table of Contents
List of Tables
List of Figures
Pricing
Discounts available for multiple purchases.