Media in Singapore

Media in Singapore industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Singapore media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.

The Singaporean media industry had total revenues of $2.5bn in 2014, representing a compound annual growth rate (CAGR) of 3.4% between 2010 and 2014.

The broadcasting & cable TV segment was the industry's most lucrative in 2014, with total revenues of $1.0bn, equivalent to 40.3% of the industry's overall value.

Despite being a technological advanced nation with deep mobile and internet penetration, the Singaporean media industry fails to embrace the growth potential of the digital marketing. Broadcasting & cable TV is the main driving force for growth in the media industry.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Singapore

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Singapore

Leading company profiles reveal details of key media market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Singapore media market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Singapore economy

Reasons to buy

What was the size of the Singapore media market by value in 2014?

What will be the size of the Singapore media market in 2019?

What factors are affecting the strength of competition in the Singapore media market?

How has the market performed over the last five years?

What are the main segments that make up Singapore's media market?

Companies mentioned

Dentsu, Inc.; Pearson plc; Singapore Press Holdings Limited; Singapore Telecommunications Limited (SingTel)

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Category segmentation 2

Geography segmentation 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 9

Market value 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 12

Market Outlook 13

Market value forecast 13

Five Forces Analysis 14

Summary 14

Buyer power 15

Supplier power 17

New entrants 18

Threat of substitutes 20

Degree of rivalry 22

Leading Companies 24

Dentsu, Inc. 24

Pearson plc 28

Singapore Press Holdings Limited 32

Singapore Telecommunications Limited (SingTel) 36

Macroeconomic Indicators 39

Country Data 39

Methodology 41

Industry associations 42

Related MarketLine research 42

Appendix 43

About MarketLine 43

LIST OF TABLES

Table 1: Singapore media industry value: $ billion, 2010-14 9

Table 2: Singapore media industry category segmentation: % share, by value, 2010-2014 10

Table 3: Singapore media industry category segmentation: $ billion, 2010-2014 10

Table 4: Singapore media industry geography segmentation: $ billion, 2014 12

Table 5: Singapore media industry value forecast: $ billion, 2014-19 13

Table 6: Dentsu, Inc.: key facts 24

Table 7: Dentsu, Inc.: key financials ($) 25

Table 8: Dentsu, Inc.: key financials (Â¥) 25

Table 9: Dentsu, Inc.: key financial ratios 26

Table 10: Pearson plc: key facts 28

Table 11: Pearson plc: key financials ($) 29

Table 12: Pearson plc: key financials (£) 30

Table 13: Pearson plc: key financial ratios 30

Table 14: Singapore Press Holdings Limited: key facts 32

Table 15: Singapore Press Holdings Limited: key financials ($) 33

Table 16: Singapore Press Holdings Limited: key financials (Si$) 33

Table 17: Singapore Press Holdings Limited: key financial ratios 34

Table 18: Singapore Telecommunications Limited (SingTel): key facts 36

Table 19: Singapore Telecommunications Limited (SingTel): key financials ($) 36

Table 20: Singapore Telecommunications Limited (SingTel): key financials (Si$) 37

Table 21: Singapore Telecommunications Limited (SingTel): key financial ratios 37

Table 22: Singapore size of population (million), 2010-14 39

Table 23: Singapore gdp (constant 2005 prices, $ billion), 2010-14 39

Table 24: Singapore gdp (current prices, $ billion), 2010-14 39

Table 25: Singapore inflation, 2010-14 40

Table 26: Singapore consumer price index (absolute), 2010-14 40

Table 27: Singapore exchange rate, 2010-14 40

LIST OF FIGURES

Figure 1: Singapore media industry value: $ billion, 2010-14 9

Figure 2: Singapore media industry category segmentation: $ billion, 2010-2014 11

Figure 3: Singapore media industry geography segmentation: % share, by value, 2014 12

Figure 4: Singapore media industry value forecast: $ billion, 2014-19 13

Figure 5: Forces driving competition in the media industry in Singapore, 2014 14

Figure 6: Drivers of buyer power in the media industry in Singapore, 2014 15

Figure 7: Drivers of supplier power in the media industry in Singapore, 2014 17

Figure 8: Factors influencing the likelihood of new entrants in the media industry in Singapore, 2014 18

Figure 9: Factors influencing the threat of substitutes in the media industry in Singapore, 2014 20

Figure 10: Drivers of degree of rivalry in the media industry in Singapore, 2014 22

Figure 11: Dentsu, Inc.: revenues & profitability 26

Figure 12: Dentsu, Inc.: assets & liabilities 27

Figure 13: Pearson plc: revenues & profitability 31

Figure 14: Pearson plc: assets & liabilities 31

Figure 15: Singapore Press Holdings Limited: revenues & profitability 34

Figure 16: Singapore Press Holdings Limited: assets & liabilities 35

Figure 17: Singapore Telecommunications Limited (SingTel): revenues & profitability 37

List of Tables

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List of Figures

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