Media in Mexico

Media in Mexico industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Mexico media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

– The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.

– The Mexican media industry had total revenues of $6.8bn in 2016, representing a compound annual growth rate (CAGR) of 1.1% between 2012 and 2016.

– The broadcasting & cable TV segment was the industry's most lucrative in 2016, with total revenues of $3.8bn, equivalent to 56.4% of the industry's overall value.

– The Internet is attracting advertisers as the expansion of broadband in Mexico has helped stimulate growth in digital markets.

Scope

– Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Mexico

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Mexico

– Leading company profiles reveal details of key media market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the Mexico media market with five year forecasts

Reasons to buy

- What was the size of the Mexico media market by value in 2016?

- What will be the size of the Mexico media market in 2021?

- What factors are affecting the strength of competition in the Mexico media market?

- How has the market performed over the last five years?

- What are the main segments that make up Mexico's media market?

Companies mentioned

TV Azteca, S.A.B. de C.V.

Bandidos Films

Grupo Planeta

Havas SA

Table of Contents

Table of Contents

Executive Summary

Market value

Market value forecast

Category segmentation

Geography segmentation

Market rivalry

Market Overview

Market definition

Market analysis

Market Data

Market value

Market Segmentation

Category segmentation

Geography segmentation

Market Outlook

Market value forecast

Five Forces Analysis

Summary

Buyer power

Supplier power

New entrants

Threat of substitutes

Degree of rivalry

Leading Companies

TV Azteca, S.A.B. de C.V.

Bandidos Films

Grupo Planeta

Havas SA

Macroeconomic Indicators

Country data

Methodology

Industry associations

Related MarketLine research

Appendix

About MarketLine

List of Tables

List of Tables

Table 1: Mexico media industry value: $ billion, 2012-16

Table 2: Mexico media industry category segmentation: $ billion, 2016

Table 3: Mexico media industry geography segmentation: $ billion, 2016

Table 4: Mexico media industry value forecast: $ billion, 2016-21

Table 5: TV Azteca, S.A.B. de C.V.: key facts

Table 6: TV Azteca, S.A.B. de C.V.: key financials ($)

Table 7: TV Azteca, S.A.B. de C.V.: key financials (MXN)

Table 8: TV Azteca, S.A.B. de C.V.: key financial ratios

Table 9: Bandidos Films: key facts

Table 10: Grupo Planeta: key facts

Table 11: Havas SA: key facts

Table 12: Havas SA: key financials ($)

Table 13: Havas SA: key financials (€)

Table 14: Havas SA: key financial ratios

Table 15: Mexico size of population (million), 2012-16

Table 16: Mexico gdp (constant 2005 prices, $ billion), 2012-16

Table 17: Mexico gdp (current prices, $ billion), 2012-16

Table 18: Mexico inflation, 2012-16

Table 19: Mexico consumer price index (absolute), 2012-16

Table 20: Mexico exchange rate, 2012-16

List of Figures

List of Figures

Figure 1: Mexico media industry value: $ billion, 2012-16

Figure 2: Mexico media industry category segmentation: % share, by value, 2016

Figure 3: Mexico media industry geography segmentation: % share, by value, 2016

Figure 4: Mexico media industry value forecast: $ billion, 2016-21

Figure 5: Forces driving competition in the media industry in Mexico, 2016

Figure 6: Drivers of buyer power in the media industry in Mexico, 2016

Figure 7: Drivers of supplier power in the media industry in Mexico, 2016

Figure 8: Factors influencing the likelihood of new entrants in the media industry in Mexico, 2016

Figure 9: Factors influencing the threat of substitutes in the media industry in Mexico, 2016

Figure 10: Drivers of degree of rivalry in the media industry in Mexico, 2016

Figure 11: TV Azteca, S.A.B. de C.V.: revenues & profitability

Figure 12: TV Azteca, S.A.B. de C.V.: assets & liabilities

Figure 13: Havas SA: revenues & profitability

Figure 14: Havas SA: assets & liabilities

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