Global Broadcasting and Cable TV Market Summary, Competitive Analysis and Forecast to 2028

Global Broadcasting & Cable TV industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

– Broadcasting & cable TV market consists of all terrestrial, cable, and satellite broadcasters of digital and analog television programming. The market value represents the revenues generated by market players in a specific year.

– The global broadcasting & cable TV market recorded revenues of $433.4 billion in 2023, representing a negative compound annual growth rate (CAGR) of 3.9% between 2018 and 2023.

– The TV subscriptions segment accounted for the market's largest proportion in 2023, with total revenues of $200.4 billion, equivalent to 46.2% of the market's overall value.

– The contraction of the market during 2018–23 is attributed to the shift in consumer preference towards over-the-top (OTT) streaming services. According to GlobalData, in 2023, the US, Japan, and Germany recorded 36.9 million, 5.3 million, and 5.0 million, respectively, of net additions to their subscription video-on-demand (SVoD) accounts.

Scope

– Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in the global

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global broadcasting & cable tv market

– Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the Global broadcasting & cable tv market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the Global broadcasting & cable tv market by value in 2023?

- What will be the size of the Global broadcasting & cable tv market in 2028?

- What factors are affecting the strength of competition in the Global broadcasting & cable tv market?

- How has the market performed over the last five years?

- Who are the top competitors in the global's broadcasting & cable tv market?

Companies mentioned

Comcast Corporation

China Central Television

RTL Group SA

Paramount Global Inc

Zee Entertainment Enterprises Limited

Table of Contents

Table of Contents

1 Executive Summary

1.1. Market value

1.2. Market value forecast

1.3. Category segmentation

1.4. Geography segmentation

1.5. Market rivalry

1.6. Competitive landscape

2 Market Overview

2.1. Market definition

2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation

4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary

6.2. Buyer power

6.3. Supplier power

6.4. New entrants

6.5. Threat of substitutes

6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the key market players?

7.2. What strategies do the key market players follow?

7.3. What are the most recent developments in the market?

8 Company Profiles

8.1. Comcast Corporation

8.2. China Central Television

8.3. RTL Group SA

8.4. Paramount Global Inc

8.5. Zee Entertainment Enterprises Limited

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology

10.2. Industry associations

10.3. Related MarketLine research

10.4. About MarketLine

List of Tables

List of Tables

Table 1: Global broadcasting & cable tv market value: $ billion, 2018–23

Table 2: Global broadcasting & cable tv market category segmentation: % share, by value, 2018–2023

Table 3: Global broadcasting & cable tv market category segmentation: $ billion, 2018-2023

Table 4: Global broadcasting & cable tv market geography segmentation: $ billion, 2023

Table 5: Global broadcasting & cable tv market value forecast: $ billion, 2023–28

Table 6: Comcast Corporation: key facts

Table 7: Comcast Corporation: Annual Financial Ratios

Table 8: Comcast Corporation: Key Employees

Table 9: Comcast Corporation: Key Employees Continued

Table 10: Comcast Corporation: Key Employees Continued

Table 11: Comcast Corporation: Key Employees Continued

Table 12: China Central Television: key facts

Table 13: China Central Television: Key Employees

Table 14: RTL Group SA: key facts

Table 15: RTL Group SA: Annual Financial Ratios

Table 16: RTL Group SA: Key Employees

Table 17: RTL Group SA: Key Employees Continued

Table 18: Paramount Global Inc: key facts

Table 19: Paramount Global Inc: Annual Financial Ratios

Table 20: Paramount Global Inc: Key Employees

Table 21: Paramount Global Inc: Key Employees Continued

Table 22: Paramount Global Inc: Key Employees Continued

Table 23: Zee Entertainment Enterprises Limited: key facts

Table 24: Zee Entertainment Enterprises Limited: Annual Financial Ratios

Table 25: Zee Entertainment Enterprises Limited: Key Employees

Table 26: Global exchange rate, 2018–23

List of Figures

List of Figures

Figure 1: Global broadcasting & cable tv market value: $ billion, 2018–23

Figure 2: Global broadcasting & cable tv market category segmentation: $ billion, 2018-2023

Figure 3: Global broadcasting & cable tv market geography segmentation: % share, by value, 2023

Figure 4: Global broadcasting & cable tv market value forecast: $ billion, 2023–28

Figure 5: Forces driving competition in the global broadcasting & cable tv market, 2023

Figure 6: Drivers of buyer power in the global broadcasting & cable tv market, 2023

Figure 7: Drivers of supplier power in the global broadcasting & cable tv market, 2023

Figure 8: Factors influencing the likelihood of new entrants in the global broadcasting & cable tv market, 2023

Figure 9: Factors influencing the threat of substitutes in the global broadcasting & cable tv market, 2023

Figure 10: Drivers of degree of rivalry in the global broadcasting & cable tv market, 2023

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