Games Software in China – Market Summary, Competitive Analysis and Forecast to 2025

Games Software in China industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

– The games software market includes retail sales of games for domestic games consoles, handheld games consoles, mobile phones and other wireless devices; and games for PC and Mac desktop computers. Online games are excluded (e.g. Second Life). Console hardware sales are excluded. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2020 annual average exchange rates.

– The Chinese games software market is expected to generate total revenues of $1.2bn in 2020, representing a compound annual growth rate (CAGR) of 10% between 2016 and 2020.

– Mobile games accounted for nearly three quarters of the video game market’s total revenue during Q3 2020.

– With around 661 million gamers nationwide, China now has more gamers than the entire populations of the US, Japan, Germany, France, and the UK combined.

Scope

– Save time carrying out entry-level research by identifying the size, growth, and leading players in the games software market in China

– Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the games software market in China

– Leading company profiles reveal details of key games software market players’ global operations and financial performance

– Add weight to presentations and pitches by understanding the future growth prospects of the China games software market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the China games software market by value in 2020?

- What will be the size of the China games software market in 2025?

- What factors are affecting the strength of competition in the China games software market?

- How has the market performed over the last five years?

- Who are the top competitiors in China's games software market?

Companies mentioned

Tencent Holdings Limited

NetEase Inc

Table of Contents

Table of Contents

1 Executive Summary

1.1. Market value

1.2. Market value forecast

1.3. Geography segmentation

1.4. Market rivalry

1.5. Competitive Landscape

2 Market Overview

2.1. Market definition

2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary

6.2. Buyer power

6.3. Supplier power

6.4. New entrants

6.5. Threat of substitutes

6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players?

7.2. What Strategies do leading players follow?

7.3. What disruptors/challengers have changed the market in recent years?

8 Company Profiles

8.1. Tencent Holdings Limited

8.2. NetEase Inc

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology

10.2. Industry associations

10.3. Related MarketLine research

10.4. About MarketLine

List of Tables

List of Tables

Table 1: China games software market value: $ million, 2016-20(e)

Table 2: China games software market geography segmentation: $ million, 2020(e)

Table 3: China games software market value forecast: $ million, 2020-25

Table 4: Tencent Holdings Limited: key facts

Table 5: Tencent Holdings Limited: Annual Financial Ratios

Table 6: Tencent Holdings Limited: Key Employees

Table 7: Tencent Holdings Limited: Key Employees Continued

Table 8: NetEase Inc: key facts

Table 9: NetEase Inc: Annual Financial Ratios

Table 10: NetEase Inc: Key Employees

Table 11: China size of population (million), 2016-20

Table 12: China gdp (constant 2005 prices, $ billion), 2016-20

Table 13: China gdp (current prices, $ billion), 2016-20

Table 14: China inflation, 2016-20

Table 15: China consumer price index (absolute), 2016-20

Table 16: China exchange rate, 2016-20

List of Figures

List of Figures

Figure 1: China games software market value: $ million, 2016-20(e)

Figure 2: China games software market geography segmentation: % share, by value, 2020(e)

Figure 3: China games software market value forecast: $ million, 2020-25

Figure 4: Forces driving competition in the games software market in China, 2020

Figure 5: Drivers of buyer power in the games software market in China, 2020

Figure 6: Drivers of supplier power in the games software market in China, 2020

Figure 7: Factors influencing the likelihood of new entrants in the games software market in China, 2020

Figure 8: Factors influencing the threat of substitutes in the games software market in China, 2020

Figure 9: Drivers of degree of rivalry in the games software market in China, 2020

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