City Profile – Reading; Comprehensive overview of the city, PEST analysis and analysis of key industries including technology, tourism and hospitality, construction and retail.

Reading town or city is one of the six districts located in Berkshire county in South East region in the United Kingdom. It has a strong presence of service sectors contributing about 84% to the city’ total GDP. The city's economy is dominated by tourism, financial intermediation, real estate; wholesale and retail trade; hotels and restaurants.

Synopsis

“City Profile – Reading” provides historical and forecast data on key city level metrics along with analytical coverage of the latest political, economic, social, technological, infrastructural, legal and environmental issues affecting Reading. The report contains detailed tourism, retail, construction, technology and public infrastructure data and insight into economic, social, and industry trends.

Scope

– The service sectors remain the key contributors to the regional economy – and the major employers.

Reading is a key tourist destinations in South East region in the United Kingdom, for both domestic and international tourists.

– The tourism and hospitality sectors are experiencing a healthy growth.

Reasons to buy

- Gain a comprehensive knowledge of future economic and demographic trends and understand the performance of various sectors within the city.

- Analyze and understand the business environment in the city to align your investment and expansion strategies.

- The report helps to drive a conclusion in choosing a suitable city to invest or expand according to your business structure.

Explore new opportunities in the hospitality, tourism, construction, real estate and retail sectors.

Table of Contents

Table of Contents

City Snapshot 2

PEST Analysis 6

Political 6

Economic 7

Social 16

Technology and Infrastructure 21

Communications 21

Internal Transport Networks 21

Connectivity 22

Airport 23

Business Environment Analysis 24

Travel and Tourism 25

Tourism Flows 25

Hotels 27

Attractions 27

Events 28

Construction and Real Estate 29

Investment 29

Real Estate Market 30

Retail AND CONSUMPTION 31

Retail Market 31

Consumption, Income and Prices 31

Appendix 32

Sources 32

Further Reading 32

Ask the Analyst 32

About MarketLine 32

Disclaimer 32

List of Tables

List of Tables

Table 1: Reading city – key facts (estimates), 2017 2

Table 2: Reading city – real GDP growth, 2000-25 9

Table 3: Reading city – economic growth comparison (Index 2010=100), 2000-25 11

Table 4: Reading city – GDP per capita comparison, 2000-25 (US$) 13

Table 5: Reading city – employment structure, 2000-25 (% of total) 15

Table 6: Reading city – population comparison, 2000-25 18

Table 7: Reading city – population by age, 2000-25 (% of total) 20

Table 8: Heathrow airport: key airport indicators 23

Table 9: Berkshire county – international arrivals by country of residence (000’s) 25

Table 10: Berkshire county – international arrivals by country of residence by purpose (000’s) 26

Table 11: Berkshire county – spending by International Arrivals by Country of Residence (US$ million) 26

Table 12: Berkshire County: Key hotel indicators 27

Table 13: Berkshire county – MICE * and Other Events 28

Table 14: Reading city – addition to the dwellings stock 30

List of Figures

List of Figures

Figure 1: Reading city – real GDP growth, 2000-25 8

Figure 2: Reading city – economic growth comparison (Index 2010=100), 2000-25 10

Figure 3: Reading city – GDP per capita comparison, 2000-25 12

Figure 4: Reading city – employment structure, 2000-25 (% of total) 14

Figure 5: Reading city – population comparison, 2000-25 17

Figure 6: Reading city – population by age, 2000-25 (% of total) 19

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