Beer in the Netherlands

Beer in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Netherlands beer market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The beer market consists of retail sales (including on-trade such as bars) of ales, stouts & bitters, low/no alcohol beers, premium lager, specialty beers and standard lager. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2014 annual average exchange rates.

The Dutch beer market had total revenues of $6.5bn in 2014, representing a compound annual growth rate (CAGR) of 1.1% between 2010 and 2014.

Market consumption volume increased with a CAGR of 0.3% between 2010 and 2014, to reach a total of 1,184.1 million liters in 2014.

The performance of the market is forecast to accelerate, with an anticipated CAGR of 1.5% for the five-year period 2014 – 2019, which is expected to drive the market to a value of $7.0bn by the end of 2019.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the beer market in the Netherlands

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the beer market in the Netherlands

Leading company profiles reveal details of key beer market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Netherlands beer market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Netherlands economy

Reasons to buy

What was the size of the Netherlands beer market by value in 2014?

What will be the size of the Netherlands beer market in 2019?

What factors are affecting the strength of competition in the Netherlands beer market?

How has the market performed over the last five years?

Who are the top competitiors in the Netherlands's beer market?

Companies mentioned

Anheuser-Busch InBev SA/NV, Heineken N.V. and SABMiller plc

Table of Contents

TABLE OF CONTENTS

Executive Summary 2

Market value 2

Market value forecast 2

Market volume 2

Market volume forecast 2

Category segmentation 2

Geography segmentation 2

Market share 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 8

Market value 8

Market volume 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market share 12

Market distribution 13

Market Outlook 14

Market value forecast 14

Market volume forecast 15

Five Forces Analysis 16

Summary 16

Buyer power 17

Supplier power 18

New entrants 19

Threat of substitutes 20

Degree of rivalry 21

Leading Companies 22

Anheuser-Busch InBev SA/NV 22

Heineken N.V. 26

SABMiller plc 30

Macroeconomic Indicators 33

Country Data 33

Methodology 35

Industry associations 36

Related MarketLine research 36

Appendix 37

About MarketLine 37

LIST OF TABLES

Table 1: Netherlands beer market value: $ million, 201014 8

Table 1: Netherlands beer market volume: million liters, 201014 9

Table 1: Netherlands beer market category segmentation: $ million, 2014 10

Table 1: Netherlands beer market geography segmentation: $ million, 2014 11

Table 1: Netherlands beer market share: % share, by value, 2014 12

Table 1: Netherlands beer market distribution: % share, by value, 2014 13

Table 1: Netherlands beer market value forecast: $ million, 201419 14

Table 1: Netherlands beer market volume forecast: million liters, 201419 15

Table 1: Anheuser-Busch InBev SA/NV: key facts 22

Table 1: Anheuser-Busch InBev SA/NV: key financials ($) 23

Table 1: Anheuser-Busch InBev SA/NV: key financial ratios 24

Table 1: Heineken N.V.: key facts 26

Table 1: Heineken N.V.: key financials ($) 27

Table 1: Heineken N.V.: key financials (€) 27

Table 1: Heineken N.V.: key financial ratios 28

Table 1: SABMiller plc: key facts 30

Table 1: SABMiller plc: key financials ($) 31

Table 1: SABMiller plc: key financial ratios 31

Table 1: Netherlands size of population (million), 201014 33

Table 1: Netherlands gdp (constant 2005 prices, $ billion), 201014 33

Table 1: Netherlands gdp (current prices, $ billion), 201014 33

Table 1: Netherlands inflation, 201014 34

Table 1: Netherlands consumer price index (absolute), 201014 34

Table 1: Netherlands exchange rate, 201014 34

LIST OF FIGURES

Figure 1: Netherlands beer market value: $ million, 201014 8

Figure 1: Netherlands beer market volume: million liters, 201014 9

Figure 1: Netherlands beer market category segmentation: % share, by value, 2014 10

Figure 1: Netherlands beer market geography segmentation: % share, by value, 2014 11

Figure 1: Netherlands beer market share: % share, by value, 2014 12

Figure 1: Netherlands beer market distribution: % share, by value, 2014 13

Figure 1: Netherlands beer market value forecast: $ million, 201419 14

Figure 1: Netherlands beer market volume forecast: million liters, 201419 15

Figure 1: Forces driving competition in the beer market in the Netherlands, 2014 16

Figure 1: Drivers of buyer power in the beer market in the Netherlands, 2014 17

Figure 1: Drivers of supplier power in the beer market in the Netherlands, 2014 18

Figure 1: Factors influencing the likelihood of new entrants in the beer market in the Netherlands, 2014 19

Figure 1: Factors influencing the threat of substitutes in the beer market in the Netherlands, 2014 20

Figure 1: Drivers of degree of rivalry in the beer market in the Netherlands, 2014 21

Figure 1: Anheuser-Busch InBev SA/NV: revenues & profitability 24

Figure 1: Anheuser-Busch InBev SA/NV: assets & liabilities 25

Figure 1: Heineken N.V.: revenues & profitability 28

Figure 1: Heineken N.V.: assets & liabilities 29

Figure 1: SABMiller plc: revenues & profitability 32

Figure 1: SABMiller plc: assets & liabilities 32

List of Tables

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List of Figures

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